A set of associations that people make with a company, product, service, individual or organisation.
Either intentional – actively promoted, positive associations, or outside of your control – bad press, negative associations.

Knights of Old Carluccio’s video

We were asked to create a Knights of Old video after initially coming up with the Every deliver tells a story… branding idea. Video is the perfect platform to tell a story, and Carluccio’s a great example of a customer within the food sector to feature in the story. The strategy behind the video was to show

Padders Behind The Scenes Videos – PLAY

We photograph lifestyle photo shoots for Padders , so were delighted when they asked us to film behind the scenes videos for them. They could see the value that this style of documentary video could offer to their website and for use at exhibitions and trade shows. To date we have filmed 4 behind the